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Big Heart Big Life  
I’m Done With The Client Acquisition Game

I’m Done With The Client Acquisition Game

As much as I love sales, I’m tired of the client acquisition game. I don’t know about you… But I am getting pretty sick of constantly worrying about where my next client is coming from. So, I figured out a way to drop that worry and stop focusing on acquiring new...

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I’m Changing My Ways

I’m Changing My Ways

Have you ever done something you thought you were going to love. That was in perfect alignment with what you should do. Seemed like the logical next step. And felt like it would be fulfilling. Only to find out that it wasn’t quite what you expected? And it didn’t live...

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My Name Is Dana, And I’m An Addict

My Name Is Dana, And I’m An Addict

That’s right. You heard me. I’m an addict. I’ve tried to kick the habit… But whenever I go too long my skin starts to crawl. My mouth gets dry. My heart starts racing. I need a fix… I need to make another sale! I love selling – which is one of the things that makes me...

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New Isn’t Always Better

New Isn’t Always Better

Alright, it is time to go to your networking event. You are all psyched up – cards in hand – ready to make some connections. You have been attending this event for a couple of months now, so you already know a few people in the room. Let’s say there are 50 people at...

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Now I Know Who My Customers Are – How Do I Find Them?

Now I Know Who My Customers Are – How Do I Find Them?

Hooray! We have completed the series on what people will spend money on (cue impromptu dance party). Now that you have figured out your offering and know you are selling something people are willing to pay for... what’s next? As much as I would love to tell you that...

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